Spreadsheets feel like homework. Apps sit unused on your phone. Meanwhile, you're wondering where your paycheck went... again.
You've downloaded 4 budgeting apps. You used each one for exactly 3 days. Now they just take up space on your phone, silently judging you.
You spent 2 hours setting up the "perfect" budget spreadsheet. Then you forgot to update it. Now it's 3 months old and completely useless.
It's the 20th of the month and you're broke. Where did it all go? Dining out? Shopping? Coffee? You honestly have no idea.
Every month without a budget means:
Disappearing into "mystery spending" voids every single month.
The knot in your stomach every time you open your banking app.
That vacation, house, or car stays permanently out of reach.
Overspend, feel guilty, promise to do better, repeat.
"78% of people abandon their budgeting apps within 3 months. The problem isn't you—it's that budgeting shouldn't require this much work."
Meet Nudge: Your AI money buddy who texts you about spending—so you stay on track without lifting a finger.
Hey! ☕ $6.50 at Starbucks. Dining: $87/$400 this month. You're doing great! 👍
Link your account securely. We use the same bank-level encryption as Venmo and PayPal.
Tell us what you want to spend on dining, shopping, groceries. That's it. We'll remember.
Every time you spend, we text you. About to overspend? We'll warn you. Doing great? We'll celebrate.
Hey Sarah! You just spent $45 at Whole Foods. Groceries: $340/$500 this month 🛒
How much have I spent on coffee this week?
You've spent $28 on coffee (6 trips to Starbucks). On track for about $120 this month ☕
Ugh that's too much
Want me to give you a heads up before your next coffee run? I can help you cut back without giving it up completely.
Yes please
You got it! I'll text you tomorrow morning with a reminder. You've got this! 💪
No app to remember to open. Budgeting happens in your texts—where you already live.
AI learns your spending patterns and gives you insights you'd never spot yourself.
Get warned BEFORE you overspend, not after. It's like having a financial early warning system.
We're supportive, never preachy. Going over budget? We'll help you adjust, not make you feel guilty.
Notifications arrive within minutes of spending. Catch mistakes before they become habits.
256-bit encryption. SOC 2 compliant. Your data is safer with us than on a sticky note.
"I've tried every budgeting app. Nudge is the only one I've used for more than a week. The texts keep me honest without feeling like nagging."
Sarah Martinez
Marketing Manager
"Finally understand where my money goes. And I didn't have to do anything except reply to a few texts. It's actually effortless."
Marcus Chen
Software Engineer
"As someone with ADHD, regular apps don't work for me. But I ALWAYS read my texts. Nudge fits my brain perfectly."
Jamie Foster
Freelance Designer
Every month you wait is another month of mystery spending, budget anxiety, and savings goals that feel impossible.
Mystery spending continues
Another unused budget app
Guilt and financial stress
Savings goals stay stuck
Know exactly where money goes
Budget without thinking about it
Feel in control of finances
Actually hit savings goals
Perfect for getting started and tracking basics.
$0 / forever
For serious budgeters who want full automation.
$12.99 / month
No credit card required
Join 1,000+ people budgeting smarter—without the spreadsheets or unused apps.
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